December 12, 2017

Content localization has become even more relevant in the past decade than ever before due to marketing strategy changing to be more locally and globally focused. Consumers are becoming much more diverse and their shopping preferences are changing.

According to the arti...

Global expansion depends on specific expertise in many areas: international business, law, tax codes, finance, marketing and much more.

Where does translation fit into your workflow? If it’s tacked on the end or floating on its own somewhere off of the critical path, you might dread arriving at your last step: ordering translation.

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