
Localization: What, Who, Where, When, Why?
Localization is the language services industry’s dark horse. But what exactly is it, and is it right for your business? Don’t worry, you...


Marketing and Transcreation: Share Your Message Worldwide
Many factors contribute to the success of marketing content, but does your message translate between languages? SEO and keywords won’t save

The Key to Building a Website in a Different Language
There are 3.26 billion internet users as of December 2015; that’s over 40% of the world population, and more than 70% of these users are...


The Art of Balancing Style and Substance
Why does style matter in translation? Striking a balance between substance and style, considering both what is said and how it is said,...


Optimize Your Video Marketing in 2017
Video content will represent 74% of all internet traffic in 2017. Syntes can help you get more sales and a better ROI on your video marketin